For septic service companies ยท Social media management

Social media for septic companies.

Nobody follows a septic company for fun. Social still has a job here: answering embarrassing questions plainly and proving you are active when someone checks you out.

Or text (508) 546-9942

Slide it

You vs. Joe Schmo Septic.

Left is your page today. Right is Joe Schmo Septic. Drag the line, then hit the button.

Crickets on the left. That is the problem.

You, right nowYou, fixed
Your BusinessLocal business
PostsAboutPhotosReviews
Nothing to see here.Last post: March 2019chirp  ·  ·   chirp
Joe Schmo Septic
JS
Joe Schmo SepticLocal business · Open now
PostsAboutPhotosReviews
JS
Joe Schmo Septic3 weeks ago

We are open Monday to Friday. Call for a quote.

stock photo of a handshake
Liked by Joe's mom

Illustration. Joe is made up. Your competitor is not.

The septic company version

Why it matters.

Be honest about the fit. Septic is not a scroll-stopping trade, and nobody shares a pump-out photo. Where social helps is the check. A homeowner given your name by a neighbor looks you up, and a feed that went quiet years ago makes them wonder whether you are still in business. Steady, useful posts answer that at a glance.

Education is the useful content. What not to flush, signs a system is struggling, why a riser saves digging, what a Title 5 inspection involves. I build that as a system: $499 setup, your first month free, then from $499/month, with you approving each batch in one step.

What I would build

For a septic company.

01An education series in plain words

The complete content system built in your brand, centered on short, plain explanations: what a pump-out involves, what slow drains might mean, why you should know where your tank is. No jargon.

02Seasonal reminders that lead to bookings

Posts written and designed in your voice around the septic calendar: pump before the ground freezes, check things after a wet spring, plan ahead for a full house in summer. Scheduled and published on your channels.

03Proof of work without the gross-out

Crews, trucks, clean job sites and riser installs, shot in a way that shows competence without turning anyone's stomach. One approval step from you, not a committee.

04An honest monthly summary

Monthly summary of what ran and what moved. If social is not producing inquiries or helping people trust you, I will say so, and you can stop after the 90-day agreement.

The mistake I see

Posting jokes and nothing useful

Septic social accounts often run on toilet humor because it is easy. A laugh now and then is fine, but a feed of jokes does not help the homeowner trying to decide whether that smell in the yard is serious. Useful posts get saved and shared in neighborhood groups. Jokes get a chuckle and are forgotten.

What you get

Social media management.

The one service with a public price, because it is the same system every time.

  • The complete content system built in your brand
  • Posts written and designed, in your voice
  • Scheduled and published on your channels
  • One approval step, not a committee
  • Monthly summary of what ran and what moved

The one with a public price

The Signal

$499 setup, your first month free, then from $499/month. 90-day agreement, cancel any time after.

Your first month of posting is on me, so you see it working before you pay monthly.

Full social media management details →

How it goes

For a septic company, step by step.

→ Keep scrolling. It moves sideways.

  1. Build the system

    Templates, voice, the recurring themes. Done once.

  2. First 30 days on me

    You see it working for a full month before you pay a monthly cent.

  3. You approve, I post

    One review, one tap.

  4. Keep going

    90-day agreement, cancel any time after.

  5. Step five is you.

    The free Receipt shows what your septic company should fix first. About half a minute, no card.

    Print my Receipt →

Questions

What septic service companies ask.

Is social media worth it for a septic company at all?

Less than for most trades, and I will say that. It helps when your name gets passed around and people check you out, and when you want new homeowners to understand their systems. If your work is almost all agents and repeat customers, reminders and the Google profile will do more for less.

What would you even post?

Plain answers to the questions people are embarrassed to ask, seasonal reminders, what an inspection involves, and the crew doing tidy work. Things that help a homeowner understand what they own. Nothing graphic, and nothing that reads like a sales pitch every day.

Should I post about failed inspections?

In general terms, yes, as education. What failure means, what usually happens next, and that it is a solvable problem. Never anything that could identify a property or a seller. The point is to calm people down and show you know the process, not to share someone's bad news.

What comes after

Pairs well with.

Wrong problem? Pick again

I run and I keep losing jobs to

The list is not everything. Not on it? Pick “a business not listed,” or run the free Receipt. It works for any business.

Start here

See what your customers see.

The Receipt looks your septic company up the way a customer would and itemizes what is costing you calls. It is free. Or skip it and book fifteen minutes with me.

Or text (508) 546-9942