For restaurants ยท Social media management
Social media for restaurants.
Instagram is the second place diners check after Google. It does not need daily posts. It needs to look open, current and worth the drive.
Or text (508) 546-9942
The restaurant version
Why it matters.
Somebody hears about you from a friend and looks you up. The last post is from March. It shows a holiday special. The bio link goes nowhere. Even if the food is excellent, the account suggests a place that might have closed. That doubt costs tables, and it gets fixed by consistency, not by volume.
Restaurant social has an advantage most trades would love: the product is photogenic and it changes. New dishes, seasonal menus, the patio opening, a quiet weeknight special. I build the system once, then keep it running so the account always tells a visitor what is happening now.
What I would build
For a restaurant.
The complete content system built in your brand: templates for specials, menu changes, events and hours updates, so even a last-minute closing post looks like it came from you.
Posts written in your voice. A neighborhood diner should not sound like a hotel group, and a tasting-menu room should not sound like a sports bar. I match the place.
You see the batch, approve it in one step, and it is scheduled and published. No committee, and nobody chasing a manager for a photo at nine on a Friday night.
A summary of what ran and what got a response, so you can see whether the patio post or the new dish post sent more people to the menu or the booking link.
The mistake I see
Posting the specials board and calling it marketing
A dark phone photo of a chalkboard does not sell a dish. Neither does a stock image of pasta. Diners want to see your food as it actually arrives, the room as it actually looks, and enough of the people behind it to feel like regulars before their first visit.
What you get
Social media management.
The one service with a public price, because it is the same system every time.
- The complete content system built in your brand
- Posts written and designed, in your voice
- Scheduled and published on your channels
- One approval step, not a committee
- Monthly summary of what ran and what moved
The one with a public price
The Signal
$499 setup, your first month free, then from $499/month. 90-day agreement, cancel any time after.
Your first month of posting is on me, so you see it working before you pay monthly.
How it goes
For a restaurant, step by step.
→ Keep scrolling. It moves sideways.
Build the system
Templates, voice, the recurring themes. Done once.
First 30 days on me
You see it working for a full month before you pay a monthly cent.
You approve, I post
One review, one tap.
Keep going
90-day agreement, cancel any time after.
Step five is you.
The free Receipt shows what your restaurant should fix first. About half a minute, no card.
Print my Receipt →
Questions
What restaurants ask.
What does social cost for a restaurant, and is it worth it off-season?
Pricing is $499 setup, your first month free, then from $499/month, on a 90-day agreement you can cancel any time after. Whether it pays in the off-season depends on what gets posted. Winter is when regulars need reasons to come in, so it is often when the account works hardest.
Who takes the food photos?
Your team snaps them on a phone and sends them over, and I turn them into finished posts and short clips in your brand. A few minutes in the kitchen before service, plated the way it goes out, carries the account further than people expect. What I will not use is stock food photography, because diners can always tell.
Can you post the daily specials?
If the specials are settled early enough to approve, yes. If the chef decides at four in the afternoon, a scheduled post does not fit. Then you are better off with a specials template your staff can fill in from a phone before service, and I build that as part of the system.
What comes after
Pairs well with.
Same service
Social media for other businesses.
Where I work
Southeastern Massachusetts and Rhode Island.
Start here
See what your customers see.
The Receipt looks your restaurant up the way a customer would and itemizes what is costing you calls. It is free. Or skip it and book fifteen minutes with me.
Or text (508) 546-9942